We start by identifying, validating, and prioritizing your mobile business drivers as the basis for ideation. Next, we review the competitive (and general) landscape to find innovative use cases beyond the typical enterprise scenarios. Lastly, we define your target mobile user profiles, including personas, demographics, usage patterns, and expectations.
Facilitated ideation and conceptualization sessions generate mobile use cases that align with your business drivers by enabling teams to think beyond typical business and customer engagement models. These use cases are functionally grouped and conceptualized to define the your mobile app's functional requirementsrequirements. Finally, these requirements are brought to life through the creation of an intuitive and functioning prototype.
Based on the prototype specifics and the scope of the solution, we outline a plan for full implementation. This plan describes cost and resources, and provides a high-level breakdown of the development process. The result is a well-defined plan that combines business need with a comprehensive implementation approach, ensuring success, and allowing issues to be spotted early on.
Every step of this methodology has been carefully crafted and includes a well-defined set of exercises.
We take into account our client’s unique needs and tailor this methodology to best accommodate each
Subodh Mishra, Divisional VP, Family Dollar